Flash Website for your Online Business

Published: 20th June 2011
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As you bring your business online, you have to plan for it. Web design and graphics are very important. The impression your website will bring, will define the type of company you are to your online visitors. Look around the world wide web and check out what kind of website you want for your business.

Browsing the net, you will be captivated by websites with animation, interactive components, and the sorts that simply say high-tech. These are flash websites.

What is flash?
Flash is a multimedia platform that incorporates animation, audio, video, and interactivity to a website. It is also used to create games, and applications.

Sure, having a flash website seems to be the right way to go, but there are drawbacks in having one. The question now is, should you have a flash website or not?

Advantages of Flash
Flash was originally used for web intros and animated ad banners. Now, flash is utilized in the entire website for these reasons:
Great Impression. When your online visitors are welcomed with an impressive flash intro in your site, there is a great possibility they will stay and look around. Animation is simply impressive. If your site has an amazing web design and graphics plus flash components, you will leave a great impression.

Engaging. Flash brings interactivity between you and your visitors. Having flash components can engage your visitors. Since there is an interactive aspect in your site, your visitors will want to see more of your company and enjoy at the same time.
Projects Professionalism. Having a flash website projects professionalism. By using an advanced tool in your site, such as Flash, tends to convince your guests that you are an authentic and a big time company. This will tell your visitors that you are the real deal. They will feel that they can trust and do business with you.

Disadvantages of Flash
A flash website is not always good for your business. Although flash seems impressive, it is not always the solution in making your website.
Rank low in search engine. Text imbedded in flash script is not detected by search engines. This will result to a poor ranking in search engines.
Slow download. Flash components in your website results to bigger file size. This will result to a slower download time. If your visitors do not have the luxury of time, they might just leave your site. So if flash will not serve any pertinent purpose, don’t use it.

Absence of Flash Player. Although most internet users (85%) have flash players, there is still 15% who do not have or have outdated versions of flash players. The 15% will easily leave your site and forget about your company.
Annoying to visitors. A lot of websites are now removing animations that are not useful at all. Many internet users do not have enough time and want to go straight to what they need. If your flash animations take a lot of time and do not have purpose, your visitors will leave and find other sites. Music, videos, and animations that are just there to impress and not serve any other purpose must be taken off.

Conclusion
Incorporating flash in your website must be well thought of before web production. Know about your market/followers. Focus on what you need and what is important. If flash is the solution, use it. If a static html website can do the job, and flash will just make things complicated and result to you loosing visitors, then don’t use flash. The most important factor before putting up your website is study your clients and know your options in making an effective website.
If you need professional help in your web production, find a company who has great experience in web design. Vancouver Flash Web Design and Graphics has years of experience in this field.

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Source: http://giessel.articlealley.com/flash-website-for-your-online-business-2289475.html


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